From zero-to-one products to design systems that scaled to 920 Million+ ARR.
Senior Product Designer with 5+ years of experience in designing apps for fintech, AI, gaming companies and beyond.
Four products, shipped from strategy to pixels.
Downloads
Daily Active Users
Product Launches
Experience
Core Domains
Good design creates clarity.
I believe in systems-thinking over individual screens. A design is only as good as its weakest edge case. I focus on high-fidelity prototyping and user-centered research to validate core product assumptions early — before they become expensive engineering decisions.
My approach is cross-functional. I work closely with engineering, product, and leadership to ensure the visual promise of a design is matched by technical performance, retention, and measurable business impact.
Systems thinking
Designs that scale beyond a single screen — patterns, primitives, and predictable behavior.
User-centered
Decisions grounded in research and real usage, not aesthetic preference.
Product strategy
Connecting design choices to business outcomes and growth loops.
Business impact
Measuring success in retention, activation, and revenue — not screenshots.
Rapid experimentation
Prototype, ship, learn. Bias toward shipping over polishing.
Cross-functional
Working in lockstep with engineering, PM, and leadership.
A timeline of teams I've helped build with.
- 2024 — Now
Head of Design · Omli Kids
Leading design for an AI conversational learning platform. Defining product direction, parent dashboards, and the underlying design system for adaptive learning journeys.
- 2023 — 2024
Founding Designer · Returns
Took a fintech product from zero to launch. Owned branding, product strategy, and end-to-end UX — establishing the visual system and core flows.
- 2020 — 2023
Product Designer · Probo
Led growth and trading experiences for one of India's largest opinion trading platforms. Contributed to scaling the product to 1M+ downloads and 150K+ DAU.
- 2019 — 2020
Freelance & Consulting · Early-stage Startups
Partnered with founders across fintech, gaming, and consumer products on early product strategy, design sprints, and 0→1 launches.
The stack behind the work.
Craft
Process
Tools
Words from founders & PMs I've worked with.
"Paras brings a rare combination of visual craft and rigorous product thinking. He helped us pivot our core UX when we hit a scaling ceiling — and we never looked back."
Founder
Omli Kids
"One of the few designers who actually owns outcomes. Treats growth experiments and visual polish with equal seriousness."
Head of Product
Probo
"From the first sketch to the launch screen, Paras led the product story. The brand we have today is largely his work."
Co-founder
Returns
A product designer with an entrepreneurial mindset.
I'm Paras — a senior product designer with 5+ years of experience across fintech, gaming, and AI. I've spent most of my career in early-stage environments, designing 0→1 products that need to earn trust and scale quickly.
I'm deeply interested in psychology and human behavior — what makes products feel intuitive, honest, and worth coming back to. Most of my work sits at the intersection of business strategy, product design, and storytelling.
Outside of work, I read, write, and obsess over how small interaction details shape the way people feel about a product.